Principles and Techniques of Veterinary and AH Extension

Operation Flood I

OPERATION FLOOD I (1970-81)

The basic objectives under this phase were to

• increase the capacity and throughput of dairy processing facilities
• resettlement of city cattle in rural areas
• development of basic transportation and storage net work to facilitate regional and seasonal balancing of milk supply and demand
• development of milk procurement systems in rural areas
• to improve the productivity of animals
• to assure the rural milk producers of a year round stable milk market and
• to establish 14 milch animal centres

Under this project, WFP donated 1, 26,000 MT of Skim Milk Powder and 42,000 MT of Butter oil. Through sale of these commodities, funds to the tune of Rs.1164 millions were generated and were utilized for creating infrastructure facilities necessary for dairy development.

• The major achievements in the first phase were
  • increase in milk production from 21 m. tons in 1970 to 30 m. tons in 1979-80,
  • reaching the target of 29 lakh litres per day in processing of milk for supply to the four metropolis,
  •  establishment of dairy cooperatives in 18 major milk shed areas and
  • establishment of 14 milch animal centres and the Institute of Rural Management at Anand (IRMA).