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Sample Radio PSA Scripts – Here are some sample scripts. These spots can be read “live” by an on-air announcer or recorded at a studio and given to the station in the form of CDs or cassettes.
English-Language Radio PSAs
Parent 1
Announcer: I know that as parents, we work hard to do everything right. We baby-proof our homes, put our kids in car-seats, and learn what to do in an emergency. Yet most parents don’t know that children could be poisoned by lead paint in their own homes. Lead poisoning causes permanent learning and behavioral disorders, and the culprit is usually dust from peeling or chipping lead paint which goes from children’s hands right into their mouths. Keep paint in good condition in your home, day care center and other places where your children live and play. Ask your doctor to test your child for lead poisoning and get your home tested too. For more information on how to address lead paint problems safely, call 1-800-424-LEAD.
Parent 2
Announcer: As parents, we try to do everything right for our children. We baby-proof our homes, put our kids in car-seats, and learn what to do in an emergency. Yet many parents never suspect that thousands of children are being poisoned by lead paint in their own homes. Lead poisoning causes permanent learning and behavioral disorders, and the culprit is usually dust from peeling or chipping lead paint. If you have young children, watch out for damaged paint and repair it immediately. For more information, call 1-800- 424-LEAD.
Parent 3 (rental)
Announcer: As parents, we try to do everything right for our children. We get them immunized, use car safety seats, and learn what to do in an emergency. Yet many parents are surprised to learn that their children can be poisoned by peeling or chipping paint in their own homes. Lead poisoning causes permanent learning and behavioral problems. If you rent, report any peeling paint or water damage to your landlord. Make sure that lead hazards are repaired safely. For more information on your rights and how to protect your family, call 1-800-424-LEAD.
Consumer
Announcer: When it’s time to remodel our homes, we try to do everything right, from picking a great paint color to getting the correct building permits. Yet many do-ityourselfers are surprised to learn that their home improvements could cause lead poisoning in the children who live there. Lead poisoning causes permanent learning and behavioral problems, and a common culprit is dust from peeling or chipping lead paint. Repainting and repairs can also create lead dust. If you plan to repaint or remodel, be sure to contain and clean up paint chips and dust. After the job is finished, conduct a lead dust test to make sure the house is safe for children. For more information on lead-safe remodeling, call 1-800-424-LEAD.
Sample Radio PSA Script Radio Public Service Announcement (PSA) (:15-:30-:60- seconds)
:15 SECOND SPOT
LIVE COPY (ANNOUNCER):
ADOLESCENTS AND YOUNG ADULTS ARE AT RISK FOR A POTENTIALLY DEADLY DISEASE CALLED MENINGOCOCCAL MENINGITIS (PRONOUNCED MEN-IN-JO-KOK-UL MEN-IN-JI-TIS).
IMMUNIZATION AND GOOD HYGIENE MAY HELP PREVENT MOST CASES. ASK YOUR DOCTOR ABOUT NEW RECOMMENDATIONS FOR VACCINATION.
FOR MORE INFORMATION, VISIT WWW.NMAUS.ORG
A PUBLIC SERVICE MESSAGE BROUGHT TO YOU BY [INSERT PTA NAME] PTA AND THE NATIONAL MENINGITIS ASSOCIATION.
:30 SECOND SPOT
LIVE COPY (ANNOUNCER):
DID YOU KNOW THAT ADOLESCENTS AND YOUNG ADULTS ARE AT INCREASED RISK FOR A POTENTIALLY DEADLY DISEASE CALLED MENINGOCOCCAL MENINGITIS (PRONOUNCED MEN-IN-JO-KOK-UL MEN-IN-JI-TIS)?
NEW VACCINATION RECOMMENDATIONS HAVE RECENTLY BEEN APPROVED FOR TEENS AND COLLEGE STUDENTS WHO ARE AT AN INCREASED RISK FOR CONTRACTING THIS DISEASE. IMMUNIZATION AND GOOD HYGIENE MAY HELP PREVENT MOST CASES IN TEENS AND YOUNG ADULTS.
TALK TO YOUR CHILD’S DOCTOR ABOUT IMMUNIZATION OR VISIT WWW.NMAUS.ORG
A PUBLIC SERVICE MESSAGE BROUGHT TO YOU BY [INSERT PTA NAME] PTA AND THE NATIONAL MENINGITIS ASSOCIATION.
:60 SECOND SPOT
LIVE COPY (ANNOUNCER):
DID YOU KNOW THAT ADOLESCENTS AND YOUNG ADULTS ARE AT INCREASED RISK FOR A POTENTIALLY DEADLY DISEASE CALLED MENINGOCOCCAL MENINGITIS (PRONOUNCED MEN-IN-JO-KOK-UL MEN-IN-JI-TIS)?
IN FACT, ONE IN FOUR TEENS INFECTED MAY DIE. ANOTHER 20 PERCENT SUFFER PERMANENT DISABILITIES INCLUDING ORGAN DAMAGE AND LIMB AMPUTATIONS.
NEW VACCINATION RECOMMENDATIONS HAVE RECENTLY BEEN APPROVED FOR TEENS AND COLLEGE STUDENTS WHO ARE AT AN INCREASED RISK FOR CONTRACTING THIS DISEASE. IMMUNIZATION AND GOOD HYGIENE MAY HELP PREVENT MOST CASES IN TEENS AND YOUNG ADULTS.
TALK TO YOUR CHILD’S DOCTOR ABOUT IMMUNIZATION OR VISIT WWW.NMAUS.ORG
A PUBLIC SERVICE MESSAGE BROUGHT TO YOU BY [INSERT PTA NAME] PTA AND THE NATIONAL MENINGITIS ASSOCIATION.
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Participants