Family Economics and Consumer Education

Family Economics And Consumer Education 3 (2+1)

Lesson 28 :Standardization

References

1. Raman. B.S. (1997) Marketing and Salesmanship, Mangalore, United Publishers.
2. Seetharaman Premavathy and Sethi, Mohini (2002) consumerism: Strategies and Tactics.CBS Publishers and Distributers New Delhi.