Fundamentals of Extension Education (1+1)

Defination of Communication

• Communication word derived from Latin word communis which means “common” Communication as the process by which 2 or more people exchange their ideas, facts and feelings in a way that each gains a common understanding of the meaning, intent and use of message (Legans).
• Communication is a movement of knowledge between 2 or more personality in order to achieve the expected results (Winfield).
• Communication is the process of interchanging the ideas opinions, experiences between 2 or more persons (Stevans).
• Communication is a deliberate attempt on the part of the communications inorder to felicitate to expected response from the others (Bellinghass).
• Communication is anything that conveys meaning, that carries a message from one person to another (Broller, 1949).
• Communication is the discriminatory response of an organism to stimulus (Stevans, 1942).
• Communication is the mutual interchange of ideas by any effective means (Thayer, 1968).
• Communication is the control of behavior through discipline and reinforcing stimuli (Hastman, 1966).
• Communication is the process of effecting an idea interchange of understanding between 2 or more people (Thayer, 1968).
• Communication is the arrangement of environmental stimulus to produce certain desired behaviour on the part of the organisms (Thayer, 1968).
• Communication occurs when two corresponding system coupled together through one or more non –corresponding systems assume identical status as a result of single transfer along the chain, we are trying to established commonness (Schramm).